This project is under a Non Discloser Agreement. I┬ácan’t share much about it beyond some images used for marketing purposes.

Under the request of replacing the font of an entire product involving digital and print materials which usually involves numerous readjustment issues I proposed to create a custom font using the former’s font spacing, which lead to a swift change in the product.

I took the chance to make the font better match the product’s visual style, create an “age progression” font system across the products, adjust the letter shapes to the best educational approach and add other alphabets relevant for the product like Cyrillic and IPA for phonetics representation.

The font family consists of 4 styles, from Thin to Black and it’s now an owned tool that can be improved according to the product needs.